During my 1.5 years as OneTrust’s Social Media Specialist, I managed 7 brand accounts across LinkedIn, Twitter, Instagram, and YouTube. I started my journey at OneTrust responsible for daily social media scheduling and grew into a thought leader, creative driver of innovation, and grew into ideating and executing successful social media brand campaigns. I am a team player and collaborated with teams across corporate communications, content marketing, demand generation, and creative services to transform and grow OneTrust on social media.

Examples of Work

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Examples of Work ⬇️

YouTube

Twitter

Engagement Rate

177%

100%

Follower Growth

193%

Increase in Subscribers

110,000+

Organic Video Views

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⬆️

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LinkedIn

120%

51.8%

Engagement Rate

Follower Growth

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"Alejandra is an incredibly talented, creative, and business-minded social media marketer. She continuously had a pulse on the trends, tries new tactics to drive results, and brings fresh ideas to all she does. Her work at OneTrust was consistently highlighted by customers, partners, vendors, and executives and she would be an incredible valuable addition to any content or social marketing team. "

— Gabrielle Ferree, OneTrust Directer Global Corporate Communications & Public Relations
"Alejandra and I worked together on OneTrust's DE&I Council and Corporate Communications team. During our time working together she helped to take our DE&I communications and social media to the next level. She is a creative and thoughtful team member who is always thinking of new ways to engage with our audience and team members. One thing that always impressed me was Alejandra's ability to continuously generate fresh and creative ideas. She finds inspiration everywhere and implemented it to reinvigorate our communications. On top of all this she brings positive energy to everything she does and is an absolute pleasure to work with. I could not recommend her more."

— Adriana Jones-Lima, OneTrust Public Relations Offering Manager
"I've had the pleasure of working with Alejandra on many different projects: her creativity, and deep, intuitive understanding of how social media can shape a brand, campaign, or launch has made collaboration an absolute joy. In particular, her social mobilisation on brand campaigns has helped deliver value-driven content, and set new benchmarks for success. Beyond her work, Alejandra has been a wonderful colleague, always willing to talk through ideas, spark creativity, and offer valuable insight."

Sophie Hitchman-Smith, Former OneTrust Corporate Communications Manager
"I worked with Alejandra as her manager for well over a year at OneTrust. Alejandra is an excellent social media specialist. She is highly adaptable, encouraging and supportive, and an effective employee. In terms of professionalism, ethics, and attentiveness, Alejandra goes above and beyond. She has expertise in LinkedIn, Twitter, Facebook, and Instagram. She is knowledgeable in all things marketing and social media. She tackled strategic approaches on social media with a keen eye and helped grow our following across all of our platforms. In addition to her social media skills, she is extremely passionate about all things DE&I. In her time at OneTrust, she stepped up into a leadership role for our DE&I Council. Alejandra supported a lot of work with OneTrust’s internal and external communications regarding DE&I. She was personally committed to growing DE&I at OneTrust, and the DE&I Council gained so much through Alejandra’s guidance. I strongly recommend her to anyone looking for a go-getter employee that can tackle anything thrown her way. She is a strong worker and sees projects from start to finish. I am proud of her work and am so honored to have been a part of helping to kickstart her career path.

Elizabeth Yuen, OneTrust Social Media Team Lead

M & Co. Creative